Sell me this pen, can you?

Sold the pen to me? Which can only be the most used question that any customer or an interviewer has ever asked. Loads about who and how a candidate goes to sell will tell you how someone reacts to those four terms. But there are a lot of ways to find an answer to this issue.

The Added-Value strategy

The first is known as value-added sale, where an individual tries to generate interest by highlighting the product’s different specifications that make it attractive. Just like:

“This pen is extremely smooth and easy to carry when compared to other pens.”

“It is easy to hold this pen and write.”

This approach would be used by the majority of candidates who have no selling experience. It is possibly the most direct answer. The downside of value-based sales is that it is necessary for them to demonstrate zero awareness of what the consumer thinks. To put it honestly, in the dark you’re tossing an arrow. The situation will be different if you get lucky, but generally, this approach will not fulfill one’s query.

The method based on Solution

Solution-based sale is the next one in this strategy. This is when a candidate asks questions accurately about what I’m looking for in a pen and whether I ever have any issues with my current one. The most secure approach to this issue is this type of solution. The most secure approach to this issue is this type of solution. There are some examples:

In a pen, what are the key characteristics you’re looking for? What color pen are you considering purchasing? What characteristics did your previous pen have? Candidates with sales experience typically show strength in this sector. Many of them, however, still find some challenges when the questions they ask lead to a conclusion where a solution they can not give is needed by the client. For instance, you may find out that a customer is on the pen market, but when you’re only selling black, they can need a blue one. It’s also not necessary for a customer to keep answering your questions. They’re probably not really interested in talking to a stranger about their issues. The solution-based strategy is better than the value-added strategy, but there is still a reasonable risk that it won’t be a perfectly constructed response. That’s why I’m still looking at the third method.

The Path to Problem-formation

The best way to “sell me this pen” is to build problems without doubt. Instead of asking open questions, people use different forms of strategies to ensure that the customer is stuck and that the answer can not be refused. So, in this process, the buyer arrives at a pre-set conclusion that has already been arranged by a seller.

This is the best technique imaginable for good results.

Any seller who is willing to take this route effectively has the kind of grip a buyer needs to see.

But let me tell you that this approach is not easy, as it sounds, one has to be consistent with the concepts to use the approach to problem development.

Ultimately, if they don’t have any concerns with their current pen situation or don’t have an objective to change their current condition, you’re just going to waste your time.

Note that one should ask prospect questions along the lines of: before pitching for the product.

What kinds of pens do you generally use?

What are the key points related to your current choice of pen?

What would be your perfect pen?

Looking for a trendy pen or a plain one for your body?

When you have enough data or insight into how a potential buyer thinks and what they are looking to find, information is something that helps you market the product in a way that is important to them.

The customer or interviewer would like you to have exactly four sales skills:

How are you collecting information?

How do you counteract the data?

How do you transmit the information?

How do you ask the statement or close it?

CONCLUSION AGAINST

One should bear in mind that the four skill frameworks should be in mind if a person asks you this question. Find out how a pen was used by them (gather info). Highlight the meaning of the last operation using a pen (response to information). Offer something bigger than a pen, a state of mind, kind of (deliver info). Ask for the purchase form (closing). Note, it’s not about selling a pen, really. It’s about showing how you’re going to market a product well. And there is an infinite number of answers to this question, a simple formula made by you is easy to memorize. So, if you ever answer this question, instead of giving it some time and then answering it properly, never go for a simple answer.